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marketing

Marketing

Other, more strategic positions may be held at the company headquarters such as product manager, person responsible for the specific management of a specialty or a group of products. Increasingly large ranges of over-the-counter and generic products probably create new opportunities for pharmacists.

A relatively recent field is Health Economics; cost/benefit analyses are on the agenda during discussions on the prices of medicines and their reimbursement by the Social Security.

Some pharmacists specialize in the price and reimbursement sector of medicinal products 

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